Achieving Excellence in Fundraising.
Saved in:
| Author / Creator: | Tempel, Eugene R. |
|---|---|
| Edition: | 3rd ed. |
| Imprint: | Hoboken : Wiley, 2010. |
| Description: | 1 online resource (546 pages) |
| Language: | English |
| Subject: | |
| Format: | E-Resource Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/10010758 |
Table of Contents:
- Cover; Title Page; Copyright; Contents; List of Tables, Figures, and Exhibits; Foreword; Preface; Acknowledgments; The Editors; The Authors; Part One: Fundraising: The Art of Relationship Building; Chapter 1: A Philosophy of Fundraising; A Philosophy of Fundraising; Chapter 2: Plan to Succeed; Chapter 3: Developing a Constituency for Fundraising; Identifying the Constituency; A Constituency Model; Identifying and Attracting Likely Donors; Roles and Responsibilities That Influence Giving; Conclusion; Chapter 4: Developing and Articulating a Case for Support; Where to Start? With Case Resources
- Internal Case, External Case, and the Difference Between ThemPutting Pen to Paper: Strategies for Case Statement Development; Conclusion; Part Two: Structuring Your Fundraising; Chapter 5: The Total Development Plan; Planning, Communication, and Fundraising; Types of Gifts; Prerequisites for Implementing the Integrated Development Plan; Essential Support; Conclusion; Chapter 6: The Annual Fund; Constituents and the Annual Fund; Benefits of the Annual Fund; The Annual Fund Team; Setting and Achieving the Annual Fund Goal; Understanding and Using the Donor Base; Annual Fund Solicitation Methods
- The Annual Fund Plan and CalendarConclusion; Chapter 7: Major Gifts; What Works in Major Gift Fundraising; Inquiring and Inspiring; Questions of Values; Building an Ownership Position; The Request or Invitation; Stewardship and Recognition; Managing the Major Gift Process; The Philanthropic Road Ahead; Conclusion; Chapter 8: Capital Campaigns; Conclusion; Chapter 9: Establishing a Planned Giving Program; Institutional Readiness; The Planned Gift Options; Marketing Planned Gifts; Identification of Prospective Donors; Conclusion; Part Three: Discovering What Donors Value
- Chapter 10: Contemporary Dynamics of PhilanthropySize and Scope; Fundraising and the Economic Climate; Opportunities for Philanthropy; Conclusion; Chapter 11: Prospect Research; Conducting Prospect Research; Ethics in Prospect Research; Conclusion; Chapter 12: Corporate Giving and Fundraising; History; Models of Corporate Giving; Conclusion; Chapter 13: Foundation Fundraising; Types of Foundations; Growth of Foundations in the United States; Trends in Foundation Support; Types of Support; Conclusion; Chapter 14: Women as Donors; Indicators of Philanthropic Behavior; Fundraising Implications
- ConclusionChapter 15: High-Net-Worth Donors; Defining High-Net-Worth Donors; Understanding High-Net-Worth Donors; Motivating High-Net-Worth Donors; Measuring Success; Conclusion; Chapter 16: Ethnicity and Giving; Embracing Diversity in Fundraising; Defining Diversity; Problems and Challenges of Diverse Populations and Fundraising; Cautious Generalizations for Diverse Population Groups and Philanthropy; Responsiveness to Diversity and Differences: Steps to Take in Shaping a Fundraising Program; Conclusion; Chapter 17: Giving Differences Among the Generations
- What Are the Generations, and How Do They Give?