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|a MAIN
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|a T10.68
|b .P69 2004eb
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| 055 |
1 |
1 |
|a T10.68
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| 055 |
1 |
3 |
|a T10.68
|b L44 2004
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| 055 |
1 |
0 |
|a T10 .68
|b L44 2004
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|a 2006 J-196
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|b L532m 2004
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|2 bisacsh
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| 100 |
1 |
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|a Leiss, William,
|d 1939-
|0 http://id.loc.gov/authorities/names/n85345283
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| 245 |
1 |
0 |
|a Mad cows and mother's milk :
|b the perils of poor risk communication /
|c William Leiss and Douglas Powell.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a Montreal ;
|a Ithaca :
|b McGill-Queen's University Press,
|c 2004.
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| 300 |
|
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|a 1 online resource (xvii, 452 pages) :
|b illustrations
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 500 |
|
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|a Order of authors reversed on previous ed.
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| 504 |
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|a Includes bibliographical references (pages 413-442) and index.
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| 505 |
0 |
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|a Mad cows or crazy communications? -- A diagnostic for risk communication failures -- Dioxins, or chemical stigmata -- Hamburger hell -- Silicone breasts -- Lost in regulatory space : rBST -- Gene escape -- Mother's milk -- Ten lessons -- Two stinking cows : the mismanagement of BSE risk in North America -- A night at the climate casino : Canada and the Kyoto quagmire -- Life in the fast lane : an introduction to genomics risks.
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| 520 |
1 |
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|a "Mad Cows and Mother's Milk uses high-profile examples - including the mad cow fiasco in the United Kingdom, E. coli outbreaks, and silicone breast implants - to outline the crucial role of risk management in dealing with public controversies and analyse risk communication practice and malpractice to provide a set of lessons for risk managers and communicators. In this second edition, William Leiss has added new case studies on mad cow disease in North America, climate change, and genetic technologies to argue that the failure of institutions to inform the public about the scientific basis of various risks makes it difficult for governments, industry, and society to manage risk controversies sensibly and often results in massive costs. Mad Cows and Mother's Milk will help us avoid future mistakes."--Jacket.
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| 588 |
0 |
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|a Print version record.
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| 650 |
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0 |
|a Health risk communication.
|0 http://id.loc.gov/authorities/subjects/sh89000787
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| 650 |
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|a Health risk assessment.
|0 http://id.loc.gov/authorities/subjects/sh85059598
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| 650 |
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2 |
|a Communication.
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| 650 |
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2 |
|a Health Education
|x methods.
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| 650 |
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2 |
|a Risk Factors.
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| 650 |
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2 |
|a Risk Management.
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| 650 |
|
6 |
|a Risques pour la santé
|x Communication.
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| 650 |
|
6 |
|a Risques pour la santé
|x Évaluation.
|
| 650 |
|
7 |
|a HEALTH & FITNESS
|x Safety.
|2 bisacsh
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| 650 |
|
7 |
|a MEDICAL
|x Health Risk Assessment.
|2 bisacsh
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| 650 |
|
7 |
|a Health risk assessment.
|2 fast
|0 (OCoLC)fst00953250
|
| 650 |
|
7 |
|a Health risk communication.
|2 fast
|0 (OCoLC)fst00953269
|
| 650 |
|
7 |
|a Risques pour la sante
|x Communication.
|2 rvm
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| 650 |
|
7 |
|a Risques pour la sante
|x Evaluation.
|2 rvm
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| 655 |
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0 |
|a Electronic books.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
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|a Powell, Douglas Alan,
|d 1962-
|0 http://id.loc.gov/authorities/names/no98074150
|
| 776 |
0 |
8 |
|i Print version:
|a Leiss, William, 1939-
|t Mad cows and mother's milk.
|b 2nd ed.
|d Montreal ; Ithaca : McGill-Queen's University Press, 2004
|w (DLC) 2006271150
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|t Library of Congress classification
|a T10.68 .P69 2004eb
|l Online
|c UC-FullText
|u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=404523
|z eBooks on EBSCOhost
|g ebooks
|i 12248792
|
