Enhancing the managerial DNA of your small business /
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Author / Creator: | Roberson-Saunders, Pat, author. |
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Edition: | First edition. |
Imprint: | New York, NY : Business Expert Press, 2014. |
Description: | 1 online resource (xviii, 190 pages) : illustrations. |
Language: | English |
Series: | Entrepreneurship and small business management collection, 1946-5661 2014 digital library. Entrepreneurship and small business management collection. |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11225622 |
Summary: | Most people who start businesses do so with little or noexperience and no formal education in business or managementtraining. If this sounds familiar, this book has beenwritten expressly for you and anyone who aspires to createa business.This book fills some critical gaps in managerial knowledgethat cause many of the problems that small businessowners face as they try to navigate the business world withinadequate knowledge of how to manage a business. Inside,you will learn five core topics that will make the differencebetween success and failure: strategic planning, financing,marketing, managing cash flow, and managing costs. Thisbook also incorporates three topics that are very importantto small businesses: break-even analysis, legal businessstructures, and intellectual property protection. |
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Item Description: | Title from PDF title page (viewed April 23, 2014). Part of: 2014 digital library. |
Physical Description: | 1 online resource (xviii, 190 pages) : illustrations. |
Bibliography: | Includes bibliographical references (pages 177-183) and index. |
ISBN: | 9781606495513 1606495518 160649550X 9781606495506 |
ISSN: | 1946-5661 |