Cultural tourism : the partnership between tourism and cultural heritage management /
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Author / Creator: | McKercher, Bob. |
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Imprint: | New York : Haworth Hospitality Press, ©2002. |
Description: | 1 online resource (xiii, 262 pages) : illustrations |
Language: | English |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11301694 |
Table of Contents:
- Ch. 1. Introduction
- Ch. 2. Challenges in Achieving Sustainable Cultural Tourism
- Ch. 3. How Tourism Works
- Ch. 4. Cultural Heritage Management
- Ch. 5. Tangible Heritage
- Ch. 6. Intangible Heritage and Its Management
- Ch. 7. Cultural Tourism Products
- A Regional Perspective
- Ch. 8. Commodification, Environmental Bubbles, and Cultural Tourism Products
- Ch. 9. The Cultural Tourism Market: A Cultural Tourism Typology
- Ch. 10. Gatekeepers
- Ch. 11. Assessment
- Ch. 12. Asset Auditing and Planning
- Ch. 13. Marketing
- Ch. 14. Presentation and Management of Heritage Assets.