Doing business in Ghana : challenges and opportunities /

Doing business in Ghana : challenges and opportunities /

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Bibliographic Details
Author / Creator:	Spillan, John E., author.
Imprint:	Cham : Palgrave Macmillan, 2017.
Description:	1 online resource
Language:	English
Subject:	New business enterprises -- Ghana. Corporate culture -- Ghana. Marketing -- Ghana. Corporate culture. Economic history. Marketing. New business enterprises. Ghana -- Economic conditions -- 1979- Ghana. Electronic books.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/11322945

Hidden Bibliographic Details
Other authors / contributors:	King, Domfeh Obed, author.
ISBN:	9783319547718 3319547712 9783319547701 3319547704
Digital file characteristics:	text file PDF
Notes:	Includes bibliographical references and index. Online resource; title from PDF title page (EBSCO, viewed July 27, 2017).
Summary:	This book provides a thorough perspective on the realities of doing business in Ghana, outlining the economic, social, technological, and cultural dimensions of the society. It offers insight for entrepreneurs into the region's markets based on GDP growth, political and governmental systems, relationships with investors, and other factors. Considered a beacon of hope for Africa, Ghana is a country with a competitive labor force, stable political environment, and lots of economic opportunities for new business ventures. This book will offer academics a good understanding of the major issues affecting business development in Ghana, and inform students, scholars, managers, and leaders on the paths necessary to pursue launching a product or service in Africa.
Other form:	Print version: Spillan, John E. Doing business in Ghana. Cham : Palgrave Macmillan, 2017 3319547704 9783319547701
Standard no.:	10.1007/978-3-319-54771-8

Table of Contents:

1. Introduction
2. Current Business Environment
3. Historical Perspective on Doing Business in Ghana
4. Cultural Issues Affecting Business Activity in Ghana
5. The Political Climate and Entrepreneurship
6. The Economic Climate of Ghana
7. Establishing Business in Ghana
8. T Commercialization and the Marketing Process
9. Speculations on Future Trends and Conclusions
Appendices.