Frugal innovation : models, means, methods /

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Bibliographic Details
Author / Creator:Bhatti, Yasser Ahmad, 1975- author.
Imprint:Cambridge, United Kingdom ; New York : Cambridge University Press, 2018.
Description:xxv, 313 pages ; 24 cm
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11750652
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Other authors / contributors:Basu, Radha, author.
ISBN:9781107188976
1107188970
Notes:Includes bibliographical references and index.
Summary:"To date, books on low-cost or 'frugal innovation' have been practitioner-oriented and largely based on anecdotal evidence. This ground-breaking book provides a scholarly understanding of frugal innovation, drawing on empirical research. The resulting theoretical framework provides a basis from which readers can parse the voluminous literature on this increasingly popular and ubiquitous but under-theorized set of ideas and practices, and paves the way for further academic research in the fields of social innovation, social entrepreneurship and development studies. The book's models and metrics enable practitioners and policymakers to identify and evaluate frugal innovations. Furthermore, given increasing competition from low-cost global competitors, its findings demonstrate to business leaders how they can use frugal innovation to become globally competitive, with the end goal of improving lives for everyone, everywhere"--
"Over the last few years, frugal innovation has been widely cited in popular literature and has gained the attention of innovation scholars, practitioners and policymakers. However, many claims have been based on conjecture or anecdotal evidence at best, relying on a handful of cases, which have been described and discussed many times over. This book aims to be one of the most extensive and in-depth empirical studies of this loosely understood phenomenon"--

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