The enlightened capitalists : cautionary tales of business pioneers who tried to do well by doing good /

The enlightened capitalists : cautionary tales of business pioneers who tried to do well by doing good /

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Bibliographic Details
Author / Creator:O'Toole, James, author.
Edition:First edition.
Imprint:New York, NY : Harper Business, an imprint of HarperCollins Publishers, [2019]
Description:xliv, 545 pages, 8 unnumbered pages of plates : illustrations ; 24 cm
Language:English
Subject:
Businesspeople -- United States -- Biography.
Entrepreneurship -- United States -- History.
Social responsibility of business.
Business ethics.
Businesspeople.
Entrepreneurship.
United States.
Biography.
History.
Biographies.
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/11787778
Hidden Bibliographic Details
ISBN:9780062880246
0062880241
Notes:Includes bibliographical references (pages 483-510) and index.
Summary:James O'Toole, an expert on ethical leadership, analyzes the complicated history of businesspeople who attempted to marry the pursuit of profits with virtuous organization practices. He tells the largely forgotten stories of men and women who adopted forward-thinking business practices designed to serve the needs of their employees, customers, communities, and the natural environment.
Table of Contents:
  • Preface: The Good Unearthed
  • Introduction and Background: Why It Is Hard to Do Good
  • Part I. The Pioneers
  • 1. The First Business Reformer: Robert Owen (1771-1858)
  • 2. Man with a Thousand Partners: James Cash Penney (1875-1971)
  • 3. The Businessman Who "Cleaned Up the World": William Lever (1851-1925)
  • 4. Kisses Sweeter Than Wine: Milton Snavely Hershey (1857-1945)
  • 5. Creating an Enduring Enterprise: James Lincoln (1883-1965)
  • 6. New Forms of Incorporation and Governance: John Spedan Lewis (1885-1963) and John Joseph Eagan (1870-1924)
  • 7. Johnson & Johnson's Roller-Coaster Ride: Robert Wood Johnson (1893-1968) and James Burke (1925-2012)
  • 8. Great Genes: Levi Strauss (1829-1902) and His Heirs
  • 9. Marks & Sparks: Michael Marks (1863-1900) and the Marks and Sieff Families
  • Part II. The Golden Era
  • 10. Leadership as an Art: Max De Pree (1924-2017)
  • 11. Too Much of a Good Thing: William C. Norris (1911-2006)
  • 12. Business Mavericks: Ken Iverson (1925-2002), Robert Townsend (1920-1998), Herb Kelleher (1931-), Bill Gore (1912-1986), and Terri Kelly (1963-)
  • 13. The Patricians: Thornton Bradshaw (1917-1988), J. Irwin Miller (1909-2004), Edwin Land (1909-1991), John Whitehead (1922-2015), and Roy Vagelos (1929-)
  • 14. Environmentalists or Capitalists? Anita Perella Roddick (1942-2007) and Tom Chappell (1943-)
  • 15. Lever Redux: Ben Cohen (1951-)
  • 16. Capitalists of a Different Stripe: Yvon Chouinard (1938-), Jack Stack (1949-), Robert Beyster (1924-2014), and Others
  • Part III. Yesterday, Today, And Tomorrow
  • 17. Looking Back: What We Have Learned
  • 18. Looking Forward: The Prospects for Enlightened Corporate Leadership
  • Conclusion: Difficile Est Bonum Esse
  • Acknowledgments
  • Notes
  • Index
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