Applied choice analysis : a primer /
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| Author / Creator: | Hensher, David A., 1947- |
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| Imprint: | Cambridge : Cambridge University Press, 2005. |
| Description: | 1 online resource (xxiv, 717 pages) : illustrations |
| Language: | English |
| Subject: | |
| Format: | E-Resource Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11811746 |
| Summary: | Almost without exception, everything human beings undertake involves a choice. In recent years there has been a growing interest in the development and application of quantitative statistical methods to study choices made by individuals with the purpose of gaining a better understanding both of how choices are made and of forecasting future choice responses. In this primer the authors provide an unintimidating introduction to the main techniques of choice analysis and include detail on themes such as data collection and preparation, model estimation and interpretation and the design of choice experiments. A companion website to the book provides practice data sets and software to estimate the main discrete choice models such as multinomial logit, nested logit and mixed logit. This primer will be an invaluable resource to students as well as of immense value to consultants and professionals, researchers and anyone else interested in choice analysis and modelling. |
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| Physical Description: | 1 online resource (xxiv, 717 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0511115687 9780511115684 051112211X 051111513X 9780511115134 9780521844260 0521844266 9780511122118 9780521605779 0521605776 9780511610356 0511610351 1280163305 9781280163302 9786610163304 6610163308 1107713811 9781107713819 0511298919 9780511298912 |