Global challenges in responsible business /
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Imprint: | Cambridge ; New York : Cambridge University Press, 2010. |
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Description: | 1 online resource (xxii, 309 pages) : illustrations |
Language: | English |
Series: | Cambridge companions to management Cambridge companions to management. |
Subject: | |
Format: | E-Resource Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/11826730 |
Table of Contents:
- Introduction: corporate responsibility and global business / N. Craig Smith, C.B. Bhattacharya, David Vogel and David Levine
- Part I. Embedding Corporate Responsibility
- 1. A corporate social responsibility
- corporate financial performance behavioural model for employees / Jean-Pascal Gond, Assâad El Akremi, Jacques Igalens and Valérie Swaen
- 2. The integrative benefits of social alliances: balancing, building, and bridging / Ida E. Berger, Peggy H. Cunningham and Minette E. Drumwright
- 3. Integrating corporate citizenship: leading from the middle / Philip Mirvis and Julie Manga
- 4. CSR in search of a management model: a case of marginalization of a CSR initiative / Aurélien Acquier
- Part II. Marketing and Corporate Responsibility
- 5. Global segments of socially conscious consumers: do they exist? / Pat Auger, Timothy M. Devinney and Jordan J. Louviere
- 6. Impact of CSR commitments and CSR communication on diverse stakeholders: the case of IKEA / François Maon, Valérie Swaen and Adam Lindgreen
- 7. The relationship between corporate responsibility and brand loyalty in retailing: the mediation role of trust / Francesco Perrini, Sandro Castaldo, Nicola Misani and Antonio Tencati
- Part III. Corporate Responsibility and Developing Countries
- 8. Stretching corporate social responsibility upstream: improving sustainability in global supply chains / Emma Kambewa, Paul Ingenbleek and Aad van Tilburg
- 9. Breaking new ground: the emerging frontier of CSR in the extractive sector / V. Kasturi Rangan and Brooke Barton
- 10. Overcoming rural distribution challenges at the bottom of the pyramid / Sushil Vachani and N. Craig Smith.