The value of the customer relationship /
Saved in:
| Author / Creator: | Angelini, Antonella, author. |
|---|---|
| Imprint: | Torino : G. Giappichelli Editore, [2018] ©2018 |
| Description: | 1 online resource (x, 105 pages) |
| Language: | English |
| Subject: | |
| Format: | E-Resource Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/12282949 |
MARC
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| 100 | 1 | |a Angelini, Antonella, |e author. |0 http://id.loc.gov/authorities/names/no2006051387 | |
| 245 | 1 | 4 | |a The value of the customer relationship / |c Antonella Angelini. |
| 264 | 1 | |a Torino : |b G. Giappichelli Editore, |c [2018] | |
| 264 | 4 | |c ©2018 | |
| 300 | |a 1 online resource (x, 105 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Cover; Occhiello; Dedica; Contents; Preface; Chapter I The relationship as an intangible resource; Chapter II The creation and management of customer experience and relationships; Chapter III Managing and measuring customer value | |
| 588 | 0 | |a Print version record. | |
| 650 | 0 | |a Customer relations |x Management. |0 http://id.loc.gov/authorities/subjects/sh2007005453 | |
| 650 | 0 | |a Relationship marketing. |0 http://id.loc.gov/authorities/subjects/sh96005326 | |
| 650 | 0 | |a Consumer satisfaction. |0 http://id.loc.gov/authorities/subjects/sh85031490 | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Consumer satisfaction. |2 fast |0 (OCoLC)fst00876403 | |
| 650 | 7 | |a Customer relations |x Management. |2 fast |0 (OCoLC)fst00885539 | |
| 650 | 7 | |a Relationship marketing. |2 fast |0 (OCoLC)fst01093590 | |
| 655 | 0 | |a Electronic books. | |
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version: |a Angelini, Antonella. |t Value of the customer relationship. |d Torino : G. Giappichelli, 2018 |z 9788892114432 |w (OCoLC)1039015536 |
| 903 | |a HeVa | ||
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| 928 | |t Library of Congress classification |a HF5415.5 |l Online |c UC-FullText |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=1825411 |z eBooks on EBSCOhost |g ebooks |i 12463473 | ||