Psicología de masas en las campañas políticas de México, 2006-2012-2018 /

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Bibliographic Details
Author / Creator:González Navarro, Manuel, author.
Edition:Primera edición.
Imprint:Ciudad de México : Universidad Autónoma Metropolitana - Iztapalapa : Estampa Artes Gráficas, 2019.
Description:490 pages : illustrations ; 21 cm.
Language:Spanish
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/12384564
Hidden Bibliographic Details
ISBN:9786072816152
9786079834210
Summary:Analyzes use of tools of mass psychology in closing campaign rallies by leading contenders in 2006, 2012 and 2018 presidential elections. Identifies candidates' use of symbols and emotions to invoke deep seated beliefs of collective psyche. Describes subjective processes employed that subvert democracy both in electoral process and in general relationship of society with government. Edition limited to 500 copies.
Description
Physical Description:490 pages : illustrations ; 21 cm.
ISBN:9786072816152
9786079834210