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1 |
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|a Meyerson, Mitch.
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245 |
1 |
0 |
|a Success Secrets of the Online Marketing Superstars.
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260 |
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|a New York :
|b Entrepreneur Press,
|c 2015.
|
300 |
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|a 1 online resource (507 pages)
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|a Print version record.
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|a Cover; Title Page; Copyright; Contents; Acknowledgments; Introduction; Section I: Strategy, Conversion, and Mindset; Chapter 1: The New Rainmaker: Why Building Your Own Digital Media Platform Is Smarter than "Marketing"; Chapter 2: Youtility: Why Smart Online Marketing Is about Help, Not Hype; Chapter 3: Total Online Presence: The Seven Essential Stages; Chapter 4: Creating Your Social Media Strategy; Chapter 5: The No-Baloney Essentials of Content Marketing That Work; Chapter 6: Website Conversion: Turning Strangers into Customers.
|
505 |
8 |
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|a Chapter 7: The Shift to Visual Social Media: How to Create Visual Content that People Love to ShareSection II: Traffic; Chapter 8: How to Use Short-Form Microcontent to Amplify Your Visibility on the Web; Chapter 9: Perfecting PR: How to Quickly Attract Attention, Clicks, and Customers; Chapter 10: SEO that Gets Results Today-and Tomorrow; Chapter 11: Email Lists: How to Create, Build and Maintain an Engaged, Responsive List; Chapter 12: Let There Be Links, But What Kind?; Section III: Leveraging Apps; Chapter 13: How to Create and Implement a Facebook Strategy that Converts.
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505 |
8 |
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|a Chapter 14: Connecting with Clients, Getting More Traffic, and Making More Sales Using Pinterest MarketingChapter 15: Video Marketing: How to Win in a World Gone Video; Chapter 16: LinkedIn Prospecting Strategies that Convert Connections into Clients; Chapter 17: Google+: A Social Media Toolbox for Every Business; Chapter 18: How to Attract Leads and Drive Sales with Podcasting; Chapter 19: Instagram for Business: How to Brand Your Business and Build a Loyal Following; Chapter 20: It's Time to Add Twitter to Your Core Marketing Strategy.
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505 |
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|a Chapter 21: So Many Choices! How to Determine the Best Sites and Content Strategy for YouChapter 22: What You Need to Know about Mobile Marketing; Chapter 23: How to Build an Award-Winning Blog in Six Months; Chapter 24: How to Build a Loyal, Die-Hard Following of People Waiting for Your Next Offer; Chapter 25: Epilogue; Index.
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520 |
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|a Eager business owners gain access to the playbooks of 23 of today's most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content.
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546 |
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|a English.
|
650 |
|
0 |
|a Internet marketing.
|0 http://id.loc.gov/authorities/subjects/sh95005028
|
650 |
|
0 |
|a Internet advertising.
|0 http://id.loc.gov/authorities/subjects/sh94006992
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Industrial Management.
|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
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650 |
|
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|a BUSINESS & ECONOMICS
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|2 bisacsh
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Organizational Behavior.
|2 bisacsh
|
650 |
|
7 |
|a Internet advertising.
|2 fast
|0 (OCoLC)fst00977220
|
650 |
|
7 |
|a Internet marketing.
|2 fast
|0 (OCoLC)fst00977272
|
650 |
|
7 |
|a Commerce.
|2 hilcc
|
650 |
|
7 |
|a Business & Economics.
|2 hilcc
|
650 |
|
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|a Marketing & Sales.
|2 hilcc
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655 |
|
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|a Electronic books.
|
655 |
|
0 |
|a Electronic books.
|
776 |
0 |
8 |
|i Print version:
|a Meyerson, Mitch.
|t Success Secrets of the Online Marketing Superstars.
|d New York : Entrepreneur Press, ©2015
|z 9781599185583
|
903 |
|
|
|a HeVa
|
929 |
|
|
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999 |
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928 |
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|t Library of Congress classification
|a HF5415.1265 .M47 2015
|l Online
|c UC-FullText
|u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=945771
|z eBooks on EBSCOhost
|g ebooks
|i 12421026
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