Choosing among diffusion models : some empirical guidelines /
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| Author / Creator: | Parker, Philip M., 1960- |
|---|---|
| Imprint: | Fontainebleau, France : INSEAD, [1991] |
| Description: | 19 p. : ill. ; 30 cm. |
| Language: | English |
| Series: | Working papers / INSEAD ; no. 91/51/MKT INSEAD working paper 91/51. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1299704 |
MARC
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| 100 | 1 | |a Parker, Philip M., |d 1960- |0 http://id.loc.gov/authorities/names/n88265944 |1 http://viaf.org/viaf/74540139 | |
| 245 | 1 | 0 | |a Choosing among diffusion models : |b some empirical guidelines / |c Philip M. Parker. |
| 260 | |a Fontainebleau, France : |b INSEAD, |c [1991] | ||
| 300 | |a 19 p. : |b ill. ; |c 30 cm. | ||
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| 490 | 1 | |a Working papers / INSEAD ; |v no. 91/51/MKT | |
| 500 | |a "October 1991." | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a New products |x Marketing |x Mathematical models. | |
| 650 | 0 | |a Consumers' preferences |x Mathematical models |0 http://id.loc.gov/authorities/subjects/sh2009121699 | |
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| 830 | 0 | |a INSEAD working paper |v 91/51. | |
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