The publishing business : a guide to starting out and getting on /

The publishing business : a guide to starting out and getting on /

Saved in:

Bibliographic Details
Author / Creator:	Smith, Kelvin (Kelvin John), author.
Edition:	Second edition.
Imprint:	London ; New York : Bloomsbury Visual Arts, [2018] ©2018
Description:	1 online resource (240 pages) : illustrations
Language:	English
Series:	Creative careers Creative careers (London, England)
Subject:	Publishers and publishing. Publishers and publishing -- Vocational guidance. Publishers and publishing -- Technological innovations. Electronic publishing. Electronic publishing. Publishers and publishing. Publishers and publishing -- Technological innovations. Publishers and publishing -- Vocational guidance. Electronic books.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/13455413

Hidden Bibliographic Details
Other authors / contributors:	Ramdarshan Bold, Melanie, author.
ISBN:	9781474249539 1474249531 9781474249546 147424954X 9781474249515 1474249515
Notes:	Revised edition of: The publishing business : from p-books to e-books / Kelvin Smith. Includes bibliographical references (pages 223-229) and index. Print version record.
Summary:	"The Publishing Business, is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, this second edition demonstrates that, to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. This book explains the responsibilities at each stage of the publishing process, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills remain relevant in the digital age. Fully updated to take into account recent developments in the publishing world, this new edition also includes additional real-world examples from a variety of publishing sectors, insightful interviews with industry experts and new and updated activities throughout. Beautifully designed, thoroughly illustrated and packed with examples of publishing practice, The Publishing Business is an essential introduction to a dynamic industry."--Publisher's description
Other form:	Print version: Smith, Kelvin (Kelvin John). Publishing business. Second edition. London ; New York : Bloomsbury Visual Arts, [2018] 9781474249515 1474249515

Table of Contents:

The fundamentals of publishing
The publishing ecosystem
Writers, readers and intermediaries
Editorial processes
Design and production
Print and digital publishing
Rights
Marketing, sales and distribution.