Interactivity and the online media sphere in Nigeria : shovelware to multimediality /

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Bibliographic Details
Author / Creator:Wilson, Joseph, author.
Imprint:Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018.
©2018
Description:1 online resource (viii, 118 pages) : illustrations
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13562991
Hidden Bibliographic Details
ISBN:9781527525665
152752566X
1527515745
9781527515741
Notes:Includes bibliographical references.
Print version record.
Summary:In today's age of extraordinary technological development, the mass media industry must constantly innovate and adopt emerging concepts to keep up with the demand of online visibility and prominence. Interactivity is a distinguishing feature of the current online environment, and is a necessity in maintaining relevance in digital media sphere. The growing impact of new media technologies and the resulting pressure on mass media organizations to incorporate more audience involvement have made interactivity a particularly sought-after phenomenon throughout the industry. The prominence of online i.
Other form:Print version: Wilson, Joseph. Interactivity and the online media sphere in Nigeria. Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018 1527515745

MARC

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100 1 |a Wilson, Joseph,  |e author. 
245 1 0 |a Interactivity and the online media sphere in Nigeria :  |b shovelware to multimediality /  |c by Joseph Wilson. 
264 1 |a Newcastle upon Tyne, UK :  |b Cambridge Scholars Publishing,  |c 2018. 
264 4 |c ©2018 
300 |a 1 online resource (viii, 118 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references. 
588 0 |a Print version record. 
520 |a In today's age of extraordinary technological development, the mass media industry must constantly innovate and adopt emerging concepts to keep up with the demand of online visibility and prominence. Interactivity is a distinguishing feature of the current online environment, and is a necessity in maintaining relevance in digital media sphere. The growing impact of new media technologies and the resulting pressure on mass media organizations to incorporate more audience involvement have made interactivity a particularly sought-after phenomenon throughout the industry. The prominence of online i. 
505 0 |a Intro; Contents; List of Figures; List of Tables; Acknowledgements; Preface; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five; Chapter Six; Chapter Seven; Chapter Eight; Chapter Nine; Chapter Ten; Chapter Eleven; Chapter Twelve; Chapter Thirteen; Chapter Fourteen; Chapter Fifteen; Chapter Sixteen; Chapter Seventeen; Bibliography 
650 0 |a Digital media  |x Social aspects  |z Nigeria. 
650 0 |a Information society  |z Nigeria. 
650 6 |a Médias numériques  |z Nigeria  |x Aspect social. 
650 6 |a Société informatisée  |z Nigeria. 
650 7 |a PSYCHOLOGY  |x Social Psychology.  |2 bisacsh 
650 7 |a Digital media  |x Social aspects.  |2 fast  |0 (OCoLC)fst01766776 
650 7 |a Information society.  |2 fast  |0 (OCoLC)fst00972767 
651 7 |a Nigeria.  |2 fast  |0 (OCoLC)fst01205229 
776 0 8 |i Print version:  |a Wilson, Joseph.  |t Interactivity and the online media sphere in Nigeria.  |d Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018  |z 1527515745  |w (OCoLC)1050965556 
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