Engage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new web /

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Bibliographic Details
Author / Creator:	Solis, Brian.
Imprint:	Hoboken, N.J. : John Wiley, ©2010.
Description:	1 online resource (xvi, 382 pages) : illustrations
Language:	English
Subject:	Internet marketing. Social media -- Economic aspects. Customer relations. Online social networks. Customer relations Internet marketing Online social networks Social media -- Economic aspects
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/13596813

Hidden Bibliographic Details
ISBN:	9780470619698 0470619694 9780470619711 0470619716 9780470619704 0470619708 9786612548635 6612548630 9780470571095 0470571098
Notes:	Includes bibliographical references and index. Print version record.
Summary:	"Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer loyalty"--Preface.
Other form:	Print version: Solis, Brian. Engage! Hoboken, N.J. : John Wiley, ©2010 9780470571095
Standard no.:	9786612548635

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