Design elements, color fundamentals : a graphic style manual for understanding how color impacts design /

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Bibliographic Details
Author / Creator:Sherin, Aaris.
Imprint:Beverly, Mass. : Rockport Publishers, ©2012.
Description:1 online resource (160 pages) : illustrations
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13606039
Hidden Bibliographic Details
Varying Form of Title:Graphic style manual for understanding how color impacts design
ISBN:9781610581899
161058189X
9781592537198
1592537197
Digital file characteristics:data file
Notes:English.
Print version record.
Summary:Color is an integral part of any design solution.
Other form:Print version: Sherin, Aaris. Design elements, color fundamentals. Beverly, Mass. : Rockport Publishers, 2011 9781592537198
Description
Summary:

Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design.

With this book, designers will:

--Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order

--See how known pairings and selection methods can be used in real-world projects

--Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations

--Realize the basic tenets of color theory as it is broken down into clear and actionable directives

--Uncover tips and techniques for using color in client-based design work

Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals !

Physical Description:1 online resource (160 pages) : illustrations
ISBN:9781610581899
161058189X
9781592537198
1592537197