DO IT! Marketing : 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition /

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Bibliographic Details
Author / Creator:Newman, David, 1964- author.
Imprint:New York : AMACOM/American Management Association, [2013]
Description:1 online resource
Language:English
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/13610303
Hidden Bibliographic Details
ISBN:9780814432877
0814432875
9780814432860
0814432867
Notes:Includes bibliographical references and index.
Description based on print version record and CIP data provided by publisher.
Summary:Kick your business into high gear with this fast, fun, pull-no-punches guide.
Other form:Print version: DO IT! Marketing New York : AMACOM, 2013. 9780814432860
Description
Summary:

Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access "microchapters" that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue.

For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you speak, do people listen?

In Do It! Speaking, nationally-acclaimed marketing expert and host of the The Speaking Show Podcast David Newman teaches you how to build a thriving speaking career. Regardless of the speaking venue: in-person events, virtual appearances, conference stages, and any other place where you are being paid to share your expertise with an audience, the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you're trying to build your speaking platform?

This book is the definitive guide on how to:

Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today's economy. Bolster your visibility, credibility, and bank account. Become a better messenger of your company's message and dominate your marketplace.

Do It! Speaking shows you the inside track on marketing, positioning, packaging, prospecting, outreach, sales, and how to get more and better speaking gigs on behalf of your company, your brand, and yourself.

Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9780814432877
0814432875
9780814432860
0814432867