The complete direct marketing sourcebook : a step-by-step guide to organizing and managing a successful direct marketing program /
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| Author / Creator: | Kremer, John, 1949- |
|---|---|
| Imprint: | New York : Wiley, c1992. |
| Description: | xii, 276 p. : ill. ; 26 cm. |
| Language: | English |
| Series: | Wiley small business editions |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1392443 |