Category management : positioning your organization to win /
Saved in:
Imprint: | Lincolnwood (Chicago), Ill. : NTC Business Books, c1992. |
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Description: | 175 p. : ill. ; 23 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/1448652 |
Other authors / contributors: | Nielsen Marketing Research (Firm) American Marketing Association. |
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Notes: | "Published by NTC Business Books in association with Nielsen Marketing Research and the American Marketing Association." |
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