When businesses cross international borders : strategic alliances and their alternatives /

When businesses cross international borders : strategic alliances and their alternatives /

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Bibliographic Details
Author / Creator:	James, Harvey S.
Imprint:	Westport, Conn. : Praeger, 1993.
Description:	xvii, 135 p. ; 24 cm.
Language:	English
Series:	Washington papers 161
Subject:	International business enterprises Strategic alliances (Business) Export marketing Foreign licensing agreements Joint ventures Export marketing. Foreign licensing agreements. International business enterprises. Joint ventures. Strategic alliances (Business)
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/1459533

Hidden Bibliographic Details
Other authors / contributors:	Weidenbaum, Murray L. Center for Strategic and International Studies (Washington, D.C.)
ISBN:	0275945782 (pbk.) 0275945774
Notes:	"Published with the Center for Strategic and International Studies, Washington, D.C." Includes bibliographical references (p. 110-126) and index.

Table of Contents:

Foreword
Competing in the Global Marketplace
Marketing Abroad Directly Cooperative Contractual Arrangements Building and Buying Overseas Operations
Strategic Alliances without Equity Investment
Strategic Alliances with Equity Investment
Summary and Conclusions