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1 |
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|a Raffée, Hans
|0 http://id.loc.gov/authorities/names/n84095881
|1 http://viaf.org/viaf/64805229
|
| 245 |
1 |
0 |
|a Theorie der kognitiven Dissonanz und Konsumgüter-Marketing:
|b d. Beitrag d. Theorie d. kognitiven Dissonanz z. Erklärung u. Gestaltung von Kaufentscheidungen bei Konsumgütern /
|c Hans Raffée ; Bernhard Sauter ; Günter Silberer.
|
| 260 |
0 |
|
|a Wiesbaden :
|b Betriebswirtschaftlicher Verlag Gabler,
|c 1973.
|
| 300 |
|
|
|a 96 p. ;
|c 24 cm.
|
| 336 |
|
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|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/n
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/nc
|
| 504 |
|
|
|a Bibliography: p. [88]-96.
|
| 650 |
|
0 |
|a Motivation research (Marketing)
|0 http://id.loc.gov/authorities/subjects/sh85087568
|
| 650 |
|
0 |
|a Consumers
|0 http://id.loc.gov/authorities/subjects/sh85031491
|
| 650 |
|
0 |
|a Decision-making
|
| 650 |
|
0 |
|a Cognitive dissonance
|0 http://id.loc.gov/authorities/subjects/sh85027753
|
| 650 |
|
7 |
|a Cognitive dissonance.
|2 fast
|0 http://id.worldcat.org/fast/fst00866528
|
| 650 |
|
7 |
|a Consumers.
|2 fast
|0 http://id.worldcat.org/fast/fst00876410
|
| 650 |
|
7 |
|a Decision making.
|2 fast
|0 http://id.worldcat.org/fast/fst00889035
|
| 650 |
|
7 |
|a Motivation research (Marketing)
|2 fast
|0 http://id.worldcat.org/fast/fst01027548
|
| 700 |
1 |
0 |
|a Sauter, Bernhard,
|e joint author.
|1 http://viaf.org/viaf/2189147907503679210009
|
| 700 |
1 |
0 |
|a Silberer, Günter
|e joint author.
|0 http://id.loc.gov/authorities/names/n84095882
|1 http://viaf.org/viaf/22231266
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