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00000cam a2200000 a 4500 |
| 001 |
1761818 |
| 003 |
ICU |
| 005 |
20030519065600.0 |
| 008 |
950622s1995 nyuab b 001 0 eng u |
| 010 |
|
|
|a 95015141
|
| 020 |
|
|
|a 0814478794
|
| 035 |
|
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|a (ICU)BID20276013
|
| 040 |
|
|
|a DLC
|c DLC
|d DLC
|d OrLoB-B
|d OCoLC
|
| 041 |
0 |
|
|a eng
|
| 050 |
0 |
0 |
|a HF6146.I58
|b K43 1995
|
| 082 |
0 |
0 |
|a 658.8/4
|2 20
|
| 100 |
1 |
|
|a Keeler, Len.
|0 http://id.loc.gov/authorities/names/n95031925
|1 http://viaf.org/viaf/9090631
|
| 245 |
1 |
0 |
|a Cybermarketing /
|c Len Keeler.
|
| 260 |
|
|
|a New York :
|b AMACOM,
|c c1995.
|
| 300 |
|
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|a xix, 332 p. :
|b ill., map ;
|c 23 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/n
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/nc
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 505 |
2 |
0 |
|t Introduction: The Networked Marketplace --
|g Ch. 1.
|t Fire Up Your Engine: Computers, Modems, and Network Connections --
|g Ch. 2.
|t Check Your Instrument Panel: Communications Software --
|g Ch. 3.
|t Spinning Silver Wheels: CD-ROM Technology --
|g Ch. 4.
|t Heavy Traffic: The E-Mail Express --
|g Ch. 5.
|t Data Toll Roads: Electronic Data Interchange --
|g Ch. 6.
|t Superhighway Service Stations: Electronic Bulletin Boards --
|g Ch. 7.
|t Information On-Ramps: Business-Oriented Online Services --
|g Ch. 8.
|t Digital Destinations: Consumer-Oriented Online Services --
|g Ch. 9.
|t The Five Thousand Channel Chunnel: Interactive TV --
|g Ch. 10.
|t The Incredible Infobahn: Business on the Internet --
|g Ch. 11.
|t How to Locate Priceless Business Information Online --
|g Ch. 12.
|t How to Gain Instant Visibility Through Positive Online Publicity --
|g Ch. 13.
|t How to Create Dynamic Online Advertising --
|g Ch. 14.
|t How to Develop Effective Channels for Online Sales --
|g Ch. 15.
|t Help Your Customers Help Themselves With Online Service and Support --
|g Ch. 16.
|t Introduce Your Organization to the Interactive Marketplace --
|g Ch. 17.
|t Expand Into International Markets on the Worldwide Net --
|g Ch. 18.
|t Launch a New Business in Cyberspace --
|t Conclusion: The Future of Cybermarketing.
|
| 650 |
|
0 |
|a Internet advertising.
|0 http://id.loc.gov/authorities/subjects/sh94006992
|
| 650 |
|
0 |
|a Marketing
|x Communication systems
|x Data processing.
|
| 650 |
|
0 |
|a Internet.
|0 http://id.loc.gov/authorities/subjects/sh92002816
|
| 650 |
|
7 |
|a Internet.
|2 fast
|0 http://id.worldcat.org/fast/fst00977184
|
| 650 |
|
7 |
|a Internet advertising.
|2 fast
|0 http://id.worldcat.org/fast/fst00977220
|
| 901 |
|
|
|a ToCBNA
|
| 903 |
|
|
|a HeVa
|
| 035 |
|
|
|a (OCoLC)32347831
|
| 929 |
|
|
|a cat
|
| 999 |
f |
f |
|i 46034d82-e668-597d-ae47-07ecc2918350
|s 7460ee29-215d-57f0-8a64-bc066434fa38
|
| 928 |
|
|
|t Library of Congress classification
|a HF6146.I58K430 1995
|l JRL
|c JRL-Gen
|i 2762848
|
| 927 |
|
|
|t Library of Congress classification
|a HF6146.I58K430 1995
|l JRL
|c JRL-Gen
|e cone
|b 41489529
|i 3288667
|
