Marketing models : quantitative and behavioral /

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Bibliographic Details
Author / Creator:Day, Ralph L. ed.
Imprint:Scranton : International Textbook Co., [1964]
Description:xiv, 671 p. : ill. ; 24 cm.
Language:English
Series:International's series in marketing
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/2006183
Hidden Bibliographic Details
Notes:Includes bibliographies.

MARC

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