Marketing models : quantitative and behavioral /
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| Author / Creator: | Day, Ralph L. ed. |
|---|---|
| Imprint: | Scranton : International Textbook Co., [1964] |
| Description: | xiv, 671 p. : ill. ; 24 cm. |
| Language: | English |
| Series: | International's series in marketing |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/2006183 |