International marketing /
Saved in:
Author / Creator: | Cateora, Philip R. |
---|---|
Edition: | 9th ed. |
Imprint: | Chicago : Irwin, c1996. |
Description: | xxiii, 770 p. : ill. ; 26 cm. |
Language: | English |
Series: | The Irwin series in marketing Irwin series in marketing. |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/2397201 |
ISBN: | 0256139504 0256206821 (International student ed.) |
---|---|
Notes: | Includes bibliographical references and indexes. |
Similar Items
-
International marketing
by: Cateora, Philip R.
Published: (1971) -
International marketing /
by: Cateora, Philip R.
Published: (1990) -
Comparative analysis for international marketing.
by: Terpstra, Vern
Published: (1967) -
International marketing : managerial perspectives /
by: Jain, Subhash C., 1942-
Published: (1979) -
International marketing : managerial perspectives /
Published: (1986)