The power of two : how companies of all sizes can build alliance networks that generate business opportunities /

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Bibliographic Details
Author / Creator:Conlon, John K., 1952-
Edition:1st ed.
Imprint:San Francisco : Jossey-Bass, c1998.
Description:xii, 193 p. : ill. ; 24 cm.
Language:English
Series:Jossey-Bass business & management series
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/3226523
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Other authors / contributors:Giovagnoli, Melissa.
ISBN:0787909467 (cloth)
Notes:Includes index.
Description
Summary:Tap the Power of Alliance Networks<br> <br> Inspired by the so-called virtual corporation, the opportunisticformation of short-term strategic pairings is the chief means bywhich today's companies are realizing growth. In The Power of Two,two acknowledged business-alliance experts take readersstep-by-step through a proven, powerful method for successfullybuilding a network of strategic alliances and for managing suchnetworks via an alliance manager. Packed with examples, augmentedwith a wealth of assessment tools and charts, it's the mostauthoritative, user friendly guide to mastering this important,emerging business stratagem currently available.
Item Description:Includes index.
Physical Description:xii, 193 p. : ill. ; 24 cm.
ISBN:0787909467