The power of two : how companies of all sizes can build alliance networks that generate business opportunities /
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| Author / Creator: | Conlon, John K., 1952- |
|---|---|
| Edition: | 1st ed. |
| Imprint: | San Francisco : Jossey-Bass, c1998. |
| Description: | xii, 193 p. : ill. ; 24 cm. |
| Language: | English |
| Series: | Jossey-Bass business & management series |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/3226523 |
Table of Contents:
- 1. The Magic Number
- 2. The Advantages of Joining the Power of Two Movement
- 3. An Overview of the Alliance Process
- 4. Leveraged Networks
- 5. The Alliance Champion
- 6. Allaince Analysis
- 7. Cocreating Business Oppotunities
- 8. Rules of Engagement
- 9. Trust
- 10. Cultural Criteria
- 11. The Future of Alliances