Alternativa system vid formedling av annonger -en konsekvensanalys. Utarb. på uppdrag av De nominerade annonsförmedlarnas mediaavtalsdelegation, Svenska annonsörers förening, Swenska tidningsutgivareföreningen.

Alternativa system vid formedling av annonger -en konsekvensanalys. Utarb. på uppdrag av De nominerade annonsförmedlarnas mediaavtalsdelegation, Svenska annonsörers förening, Swenska tidningsutgivareföreningen.

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Bibliographic Details
Author / Creator:	Gustafsson, Karl Erik, 1938-
Imprint:	[Malmö, Skånetryck AB, 1972]
Description:	72 p.
Language:	Swedish
Series:	Business administration studies, 16 Företagsekonomiska studier i Göteborg, 16.
Subject:	Advertising -- Costs. Advertising, Magazine -- Sweden. Advertising, Newspaper -- Sweden. Advertising -- Costs. Advertising, Magazine. Advertising, Newspaper. Sweden.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/3608636

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Other authors / contributors:	Wickström, Bo joint author.
Notes:	Bibliography: p. 71-72. Summary in English.

Description
Physical Description:	72 p.
Bibliography:	Bibliography: p. 71-72.