Research in consumer behavior.
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| Author / Creator: | Kollat, David T. comp. |
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| Imprint: | New York, Holt, Rinehart and Winston [1970] |
| Description: | xi, 767 p. illus. 23 cm. |
| Language: | English |
| Series: | Holt, Rinehart and Winston marketing series |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/427297 |
| Physical Description: | xi, 767 p. illus. 23 cm. |
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| Bibliography: | Includes bibliographies. |
| ISBN: | 0030847338 |