Research in consumer behavior.

Research in consumer behavior.

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Bibliographic Details
Author / Creator:Kollat, David T. comp.
Imprint:New York, Holt, Rinehart and Winston [1970]
Description:xi, 767 p. illus. 23 cm.
Language:English
Series:Holt, Rinehart and Winston marketing series
Subject:
Consumer behavior
Marketing research
Consumer behavior
Marketing research
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/427297
Hidden Bibliographic Details
Other authors / contributors:Blackwell, Roger D. joint comp.
Engel, James F. joint comp.
ISBN:0030847338 (pbk)
Notes:Includes bibliographies.

MARC

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