Inside book publishing /
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| Author / Creator: | Clark, Giles N. (Giles Noel) |
|---|---|
| Edition: | 3rd ed. |
| Imprint: | London ; New York : Routledge, 2001. |
| Description: | ix, 251 p. : ill. ; 23 cm. |
| Language: | English |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/4433459 |
Table of Contents:
- Preface
- About the author
- Introduction
- Salient features of book publishing
- 1. Book publishers: from family houses to international media corporations
- Consumer book publishing
- Non-consumer book publishing
- 2. Sectors of publishing
- Consumer book publishing
- Non-consumer book publishing
- 3. From author contract to market outlet
- Copyright
- Author-publisher contracts
- The division of English language rights
- Authors' agents
- Book packagers and multimedia producers
- The UK book trade
- The impact of the internet
- 4. The process and the people
- Finding and developing the books: the commissioning editors
- Desk editing
- Picture research
- Design
- Production
- Publicity and promotion, and mail-order sales
- Home sales
- Export sales
- Rights sales
- Distribution, accounts and personnel staff
- 5. The business of publishing
- Profit and loss statement: publisher's cost profile
- Costing a book: gross profit (or gross margin) method
- Costing a book: unit cost mark-up method
- Successes, non-contributors and failures
- 6. Getting into publishing and career pathways
- Your career campaign
- Preparing your CV and covering letter
- Direct approach to publishers
- Before the interview
- The interview
- Post-entry training
- Terms and conditions
- Career pathways
- Career pathways: an overview
- Appendix. Training for publishers
- Scholarships
- Networking opportunity
- Further reading
- Periodicals
- Directories and reference books
- Introduction to the book trade
- Editorial and indexing
- Production
- Design and picture research
- Marketing
- Electronic publishing
- Rights and contracts
- Index
