Multicultural marketing : selling to the new America : position your company today for optimal success in the diverse America of tomorrow /

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Bibliographic Details
Author / Creator:Schreiber, Alfred L.
Imprint:Lincolnwood, Ill. : NTC Business Books, c2001.
Description:xii, 300 p. : ill., maps ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/4456495
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Other authors / contributors:Lenson, Barry.
ISBN:0844226017
Notes:Includes bibliographical references and index.

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