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00000pam a22000004a 4500 |
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4924168 |
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ICU |
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20040212234800.0 |
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030528s2003 maua b 001 0 eng |
010 |
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|a 2003054564
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020 |
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|a 1402075146 (alk. paper)
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035 |
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|a 2003054564
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040 |
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|a DLC
|c DLC
|d NhCcYBP
|d OCoLC
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042 |
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|a pcc
|
050 |
0 |
0 |
|a HF5823
|b .E224 2003
|
082 |
0 |
0 |
|a 659.1
|2 21
|
100 |
1 |
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|a East, Robert,
|d 1940-
|0 http://id.loc.gov/authorities/names/n91103277
|1 http://viaf.org/viaf/19821308
|
245 |
1 |
4 |
|a The effect of advertising and display :
|b assessing the evidence /
|c Robert East.
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260 |
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|a Boston :
|b Kluwer Academic Publishers,
|c c2003.
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300 |
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|a xiv, 117 p. :
|b ill. ;
|c 25 cm.
|
336 |
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|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
337 |
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|a unmediated
|b n
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/n
|
338 |
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|a volume
|b nc
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/nc
|
504 |
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|a Includes bibliographical references (p. 100-108) and indexes.
|
650 |
|
0 |
|a Advertising.
|0 http://id.loc.gov/authorities/subjects/sh85001086
|
650 |
|
0 |
|a Advertising
|x Psychological aspects.
|0 http://id.loc.gov/authorities/subjects/sh85001159
|
650 |
|
0 |
|a Advertising
|x Research
|x Methodology.
|
650 |
|
7 |
|a Advertising.
|2 fast
|0 http://id.worldcat.org/fast/fst00797511
|
650 |
|
7 |
|a Advertising
|x Psychological aspects.
|2 fast
|0 http://id.worldcat.org/fast/fst00797734
|
650 |
|
7 |
|a Advertising
|x Research.
|2 fast
|0 http://id.worldcat.org/fast/fst00797745
|
903 |
|
|
|a HeVa
|
035 |
|
|
|a (OCoLC)52374950
|
929 |
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|a cat
|
999 |
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|i 68657334-c016-54c4-8b00-161182cbff55
|s 0f58fe4d-5bab-5799-b8dc-3e76e9f41140
|
928 |
|
|
|t Library of Congress classification
|a HF5823 .E224 2003
|l JRL
|c JRL-Gen
|i 4620154
|
927 |
|
|
|t Library of Congress classification
|a HF5823 .E224 2003
|l JRL
|c JRL-Gen
|e CONE
|b 64108925
|i 7502141
|