Organizing for marketing/advertising success in a changing business environment /

Saved in:
Bibliographic Details
Author / Creator:Buell, Victor P.
Imprint:New York, N.Y. (155 East 44th St., New York 10017) : Association of National Advertisers, c1982.
Description:ix, 106 p. : ill. ; 26 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/505258
Hidden Bibliographic Details
Other authors / contributors:Association of National Advertisers

MARC

LEADER 00000nam a2200000 a 4500
001 505258
003 ICU
005 19980515222600.0
008 821007s1982 nyua 00010 eng u
010 |a  81071486 
035 |a (ICU)BID6796990 
035 |a (OCoLC)8650652 
039 0 |a 2  |b 3  |c 3  |d 3  |e 3 
040 |a DLC  |c DLC 
041 0 |a eng 
050 0 |a HF5415  |b .B77225 1982 
082 0 |a 658.8/02  |2 19 
100 1 |a Buell, Victor P.  |0 http://id.loc.gov/authorities/names/n82070448  |1 http://viaf.org/viaf/35797573 
245 1 0 |a Organizing for marketing/advertising success in a changing business environment /  |c by Victor P. Buell. 
260 0 |a New York, N.Y. (155 East 44th St., New York 10017) :  |b Association of National Advertisers,  |c c1982. 
300 |a ix, 106 p. :  |b ill. ;  |c 26 cm. 
336 |a text  |b txt  |2 rdacontent  |0 http://id.loc.gov/vocabulary/contentTypes/txt 
337 |a unmediated  |b n  |2 rdamedia  |0 http://id.loc.gov/vocabulary/mediaTypes/n 
338 |a volume  |b nc  |2 rdacarrier  |0 http://id.loc.gov/vocabulary/carriers/nc 
650 0 |a Marketing  |0 http://id.loc.gov/authorities/subjects/sh85081333 
650 0 |a Advertising  |0 http://id.loc.gov/authorities/subjects/sh85001086 
650 7 |a Advertising.  |2 fast  |0 http://id.worldcat.org/fast/fst00797511 
650 7 |a Marketing.  |2 fast  |0 http://id.worldcat.org/fast/fst01010167 
710 2 0 |a Association of National Advertisers  |0 http://id.loc.gov/authorities/names/n80017720  |1 http://viaf.org/viaf/157749422 
903 |a HeVa 
929 |a cat 
999 f f |i e15efe74-a15f-5235-aa4c-1fdb8d69c7a8  |s 09bd0f2c-bbfc-5ec2-9793-f0f20c4a35e2 
928 |t Library of Congress classification  |a HF5415.B772250 1982  |l JRL  |c JRL-Gen  |i 1492370 
927 |t Library of Congress classification  |a HF5415.B772250 1982  |l JRL  |c JRL-Gen  |b 21400671  |i 1416603