Get out the vote! : how to increase voter turnout /

Get out the vote! : how to increase voter turnout /

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Bibliographic Details
Author / Creator:	Green, Donald P., 1961-
Imprint:	Washington, D.C. : Brookings Institution Press, c2004.
Description:	ix, 145 p. : ill. ; 24 cm.
Language:	English
Subject:	Political campaigns -- United States. Campaign management -- United States. Voting -- United States. Campaign management. Political campaigns. Voter turnout. United States.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/5145554

Hidden Bibliographic Details
Other authors / contributors:	Gerber, Alan S.
ISBN:	0815732686 (cloth : alk. paper) 0815732694 (pbk. : alk. paper)
Notes:	Includes bibliographical references (p. 133-140) and index.

Table of Contents:

Preface
1. Why Voter Mobilization Matters
2. Evidence versus Received Wisdom
3. Door-to-Door Canvassing: Shoe Leather Politics
4. Leaflets: Walk, Don't Talk
5. Direct Mail: Postal Service as Campaign Staff
6. Phone Banks: Politics Meets Telemarketing
7. Electronic Mail: Faster, Cheaper, but Does It Work?
8. Frontiers of Get-Out-the-Vote Research
Appendixes
A. Technical Results of Door-to-Door Canvassing Experiments
B. Technical Results of Direct Mail Experiments
C. Technical Results of Phone Calling Experiments
Notes
Index