Bayesian statistics and marketing /
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Author / Creator: | Rossi, Peter E. (Peter Eric), 1955- |
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Imprint: | Chichester, West Sussex, England ; Hoboken, NJ : John Wiley, c2005. |
Description: | x, 348 p. : ill. ; 26 cm. |
Language: | English |
Series: | Wiley series in probability and statistics |
Subject: | |
Format: | E-Resource Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/5820397 |
Other authors / contributors: | Allenby, Greg M. (Greg Martin), 1956- McCulloch, Robert E. (Robert Edward) |
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ISBN: | 9780470863671 (acid-free paper) 0470863676 (acid-free paper) |
Notes: | Includes bibliographical references (p. [335]-339) and index. |

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