Managing business in a multi-channel world : success factors for E-business /

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Bibliographic Details
Imprint:Hershey PA : Idea Group Pub., c2005.
Description:xvii, 347 p. : ill. ; 27 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/5847585
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Other authors / contributors:Saarinen, Timo.
Tinnilä, Markku.
Tseng, Anne.
ISBN:1591406293 (hard cover)
1591406307 (soft cover)
1591406315 (ebook)
Notes:Includes bibliographical references and index.
Summary:"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.

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