Managing business in a multi-channel world : success factors for E-business /
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Imprint: | Hershey PA : Idea Group Pub., c2005. |
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Description: | xvii, 347 p. : ill. ; 27 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/5847585 |
Other authors / contributors: | Saarinen, Timo. Tinnilä, Markku. Tseng, Anne. |
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ISBN: | 1591406293 (hard cover) 1591406307 (soft cover) 1591406315 (ebook) |
Notes: | Includes bibliographical references and index. |
Summary: | "This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher. |
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