Decision support systems for marketing managers /

Decision support systems for marketing managers /

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Bibliographic Details
Author / Creator:	Little, John D. C.
Imprint:	New York, N.Y. : AMA Membership Publications Division, American Management Associations, c1984.
Description:	54 p. : ill. ; 23 cm.
Language:	English
Series:	AMA management briefing
Subject:	Marketing -- Decision making -- Data processing. Marketing -- Management -- Data processing Decision support systems. Marketing -- Decision making -- Data processing. Marketing -- Management -- Data processing.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/605401

Hidden Bibliographic Details
Other authors / contributors:	Cassettari, Michael N.
ISBN:	0814423035 (pbk.) : $10.00 ($7.50 to members)

Description
Physical Description:	54 p. : ill. ; 23 cm.
ISBN:	0814423035