Strategic corporate social responsibility : stakeholders in a global environment /
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Author / Creator: | Werther, William B. |
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Imprint: | Thousand Oaks : SAGE Publications, c2006. |
Description: | xxiv, 356 p. : ill. ; 23 cm. |
Language: | English |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/6217448 |
Table of Contents:
- Foreword
- Preface
- Why Corporate Social Responsibility Matters
- Plan of the Book
- Acknowledgments
- Part I. What Is Corporate Social Responsibility?
- 1. Toward a Responsible Society
- What Is CSR?
- Corporate Strategy and CSR
- What CSR Is and Is Not
- The Evolution of CSR
- The Cultural and Contextual Assumptions
- A Moral Argument for CSR
- A Rational Argument for CSR
- An Economic Argument for CSR
- Why Is CSR Important?
- Why Is CSR Relevant Today?
- Increasing Affluence
- Changing Social Expectations
- Globalization and the Free Flow of Information
- Ecological Sustainability
- Beyond Trends to Context
- Questions for Discussion and Review
- Notes
- 2. CSR: Do Stakeholders Care?
- Do Stakeholders Care?
- Stakeholder Advocacy
- What Do Stakeholders Think?
- The Wal-Mart Conundrum
- Is Wal-Mart Good for Society?
- Prices
- Suppliers
- Jobs
- Quality and Variety
- Wal-Mart Is King ... Today
- Martha Stewart Living Omnimedia
- Consumer Reaction
- Investor Reaction
- So, Do Stakeholders Care?
- Questions for Discussion and Review
- 3. The Strategic Context of CSR
- The Strategic Lens: Vision, Mission, Strategy, and Tactics
- The Strategic Lens: The E.S.C.S. Framework
- Competencies
- Strategy
- Structure
- The CSR Filter
- The Strategic Lens: Environmental Context
- Environmental Forces Propelling Greater CSR
- CSR and Growing Affluence
- CSR and Globalization
- CSR and Communications Technologies
- CSR and Brands
- Strategic CSR
- Questions for Discussion and Review
- 4. Implementation: The Integration of CSR Into Strategy and Culture
- The CSR Threshold
- The CSR Threshold-Variations Between Companies
- The CSR Threshold-Variations Between Industries
- The CSR Threshold-Variations Between Cultures
- Where Do Firms Stand Today?
- CSR Business Plan of Action-Short Term
- From the Top Down With Sincere Commitment
- CSR Officer
- CSR Position Statement
- Awareness Creation: Measurement and Rewards
- CSR Audit and Report
- CSR Ombudsman
- CSR Framework-Organizational Structure
- CSR Business Plan of Action-Medium Term
- Stakeholder Involvement
- Manage the Message
- Corporate Governance
- Corporate Activism
- Overview of Implementation
- Implementation From a Strategic Perspective: Planning
- Implementation From a Firm Perspective: Action
- Questions for Discussion and Review
- Part II. CSR: The Issues and Case Studies
- Organizational Stakeholders
- Economic Stakeholders
- Societal Stakeholders
- Special Cases of CSR
- 5. Organizational Issues and Case Studies
- Action Versus Intention - Enron
- Auditing CSR - Sweatshops
- Compliance-Ethics - Ethics Officers
- Compliance-Approaches - Voluntary Versus Mandatory
- Corporate Charters - Federalization
- Corporate Governance-Reporting - Sarbanes-Oxley Act (2002)
- Corporate Governance-Boards - Corporate Boards
- Corporation - The U.S. Corporation
- Employee Relations - Ohio Employee Ownership Center
- Hypocrisy - The Body Shop
- Principal-Agent Conflict - Expensing Stock Options
- Research and Development - Asbestos
- Shareholder Activism - GlaxoSmithKline
- Stakeholder Relations - Ben & Jerry's
- Volunteering - Timberland
- 6. Economic Issues and Case Studies
- Advertising - Benetton
- Brands - BP
- Consumer Apathy - SUVs
- Cultural Conflict - Nike
- Diversity-Discrimination - U.S. Masters
- Diversity-Helpful Intent - Goodwill Industries
- Environmental Sustainability - Ford
- Fair Trade - Starbucks
- Finance - Citigroup
- Investing - SRI Funds
- Loans - Microloans
- NGO and Corporate Cooperation - Greenfreeze
- Philanthropy - Merck
- Profit - Hewlett-Packard
- Wages - McDonald's
- 7. Societal Issues and Case Studies
- Community - Fannie Mae
- Corruption and Bribery - Legislation
- Country of Origin - Conflict Diamonds
- Ethics - Teaching Ethics
- Globalization - U.S. Judicial Activism
- Human Rights - Union Carbide
- Internet - NGO Activism
- Legislation - Company Responsibilities Bill
- Litigation - Chiquita Brands
- Media - CNN
- Patents - Generic Drugs
- Patriotism - Tyco
- Science and Technology - Cloning
- Sex - Abercrombie & Fitch
- Universities and CSR - West Coconut Grove
- 8. Special Cases of CSR
- Companies Doing CSR Well
- Bank of America
- Coca-Cola
- Fast-Food Industry
- Heineken
- IKEA
- Johnson & Johnson
- Mattress Giant
- Microsoft (Bill Gates)
- Newman's Own
- Nike
- Pepsi
- Procter & Gamble
- Prudential Insurance
- September 11, 2002
- Sony PlayStation
- Southwest Airlines
- Starbucks
- Companies Criticized for Their CSR Efforts
- American Airlines
- Bridgestone/Firestone
- Defense Contractors
- ExxonMobil
- Ford
- Genetically Modified (GM) Labeling
- Hewlett-Packard
- McDonald's
- Video Game Industry
- Companies Trying to Do CSR Well
- Berkshire Hathaway
- Cadbury
- Kraft
- Malden Mills
- Monsanto
- Nestle
- PETA
- Shell
- University of Nottingham
- Wal-Mart
- Companies Persevering Against All the Odds
- British American Tobacco
- McDonald's
- NBC
- Philip Morris Companies
- Part III. Appendixes
- Appendix A. Directory of CSR-Related Organizations and Internet Links
- Appendix B. Directory of Online CSR Information Sources and Publications
- Appendix C. CSR Bibliography
- Books
- Journal Articles
- Index
- About the Authors