The Apple way /

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Bibliographic Details
Author / Creator:Cruikshank, Jeffrey L.
Imprint:New York : McGraw-Hill, c2006.
Description:xviii, 206 p. ; 24 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/6222288
Hidden Bibliographic Details
ISBN:0072262338
Notes:"12 management lessons from the world's most innovative company"--Spine.
Includes bibliographical references (p. 179-193) and index.

MARC

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505 0 0 |g 1.  |t Marvels and margins --  |g 2.  |t Find the future --  |g 3.  |t Take their breath away --  |g 4.  |t Guard the family jewels --  |g 5.  |t Keep your friends (reasonably) close to you --  |g 6.  |t Keep your promises --  |g 7.  |t Build the cult --  |g 8.  |t Get it out there --  |g 9.  |t Keep your cool --  |g 10.  |t Flog the bad guys --  |g 11.  |t Fix your leaders --  |g 12.  |t Fix your plan. 
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