Global wine tourism : research, management and marketing /

Global wine tourism : research, management and marketing /

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Bibliographic Details
Imprint:	Wallingford, UK ; Cambridge, MA : CABI Pub., c2006.
Description:	xx, 278 p. : ill. ; 25 cm.
Language:	English
Subject:	Wine tourism -- Case studies. Wine and wine making. Wine and wine making. Wine tourism. Case studies.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/6435642

Hidden Bibliographic Details
Other authors / contributors:	Carlsen, Jack. Charters, Stephen.
ISBN:	184593170X (alk. paper) 9781845931704 (alk. paper)
Notes:	Includes bibliographical references and index.

Description
Summary:	Wine regions are attracting increasing numbers of tourists through tours, wine festivals and events, and winery, restaurant and cellar door experiences. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The book highlights the lessons learnt for wine, tourism and related industries and concludes by examining the future of the wine tourism industry.
Physical Description:	xx, 278 p. : ill. ; 25 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	184593170X 9781845931704