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| LEADER |
00000cam a2200000 a 4500 |
| 001 |
6617707 |
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ICU |
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20080506194500.0 |
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060608s2007 nyua b 001 0 eng |
| 010 |
|
|
|a 2006018778
|
| 020 |
|
|
|a 0071466142 (alk. paper)
|
| 020 |
|
|
|a 9780071466141 (alk. paper)
|
| 035 |
|
|
|a 2006018778
|
| 035 |
|
|
|a (OCoLC)70061044
|
| 040 |
|
|
|a DLC
|c DLC
|d BAKER
|d C#P
|d YDXCP
|d BTCTA
|d VP@
|d QBX
|d NLGGC
|d UtOrBLW
|
| 050 |
0 |
0 |
|a HD69.B7
|b N33 2007
|
| 082 |
0 |
0 |
|a 658.8/27
|2 22
|
| 084 |
|
|
|a 85.40
|2 bcl
|
| 100 |
1 |
|
|a Nadeau, Raymond.
|0 http://id.loc.gov/authorities/names/n87905597
|1 http://viaf.org/viaf/43370893
|
| 245 |
1 |
0 |
|a Living brands :
|b collaboration + innovation = customer fascination /
|c Raymond A. Nadeau.
|
| 260 |
|
|
|a New York :
|b McGraw-Hill,
|c c2007.
|
| 300 |
|
|
|a xxx, 302 p. :
|b ill. ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/n
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/nc
|
| 504 |
|
|
|a Includes bibliographical references (p. [287]-288) and index.
|
| 650 |
|
0 |
|a Brand name products.
|0 http://id.loc.gov/authorities/subjects/sh85016403
|
| 650 |
|
0 |
|a Advertising
|x Brand name products.
|0 http://id.loc.gov/authorities/subjects/sh85001101
|
| 650 |
1 |
7 |
|a Merken.
|2 gtt
|
| 650 |
|
7 |
|a Advertising
|x Brand name products.
|2 fast
|0 http://id.worldcat.org/fast/fst00797554
|
| 650 |
|
7 |
|a Brand name products.
|2 fast
|0 http://id.worldcat.org/fast/fst00837883
|
| 903 |
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|
|a HeVa
|
| 929 |
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| 928 |
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|
|t Library of Congress classification
|a HD69.B7 N33 2007
|l JRL
|c JRL-Gen
|i 5153846
|
| 927 |
|
|
|t Library of Congress classification
|a HD69.B7 N33 2007
|l JRL
|c JRL-Gen
|e CONE
|b 79975067
|i 8267757
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