Conceptual issues in consumer behaviour : the Indian context /

Conceptual issues in consumer behaviour : the Indian context /

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Bibliographic Details
Author / Creator:	Ramesh Kumar, S.
Edition:	1st impression.
Imprint:	Delhi : Published by Dorling Kindersley (India), licensees of Pearson Education in South Asia, 2006.
Description:	xviii, 323 p. : ill. (chiefly col.) ; 25 cm.
Language:	English
Subject:	Consumer behavior -- India. Consumers -- India -- Attitudes. Marketing -- India. Consumer behavior. Consumers -- Attitudes. Marketing. India.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/6662041

Hidden Bibliographic Details
Varying Form of Title:	Consumer behaviour
ISBN:	8177588621 9788177588620
Notes:	Includes advertisement pages. Includes bibliographical references (p. [318]-323).

Description
Item Description:	Includes advertisement pages.
Physical Description:	xviii, 323 p. : ill. (chiefly col.) ; 25 cm.
Bibliography:	Includes bibliographical references (p. [318]-323).
ISBN:	8177588621 9788177588620