Advances in tourism destination marketing : managing networks /
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| Imprint: | London ; New York : Routledge, 2010. |
|---|---|
| Description: | xxii, 257 p. : ill. ; 25 cm. |
| Language: | English |
| Series: | Routledge advances in tourism ; 16 Routledge advances in tourism ; 16. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/7980478 |
Table of Contents:
- List of figures
- List of tables
- List of contributors
- Preface
- Part I. Destination marketing and management
- 1. Research in tourism marketing: an analysis of topics and methodologies
- 2. Diversity, devolution and disorder: the management of tourism destinations
- 3. Success factors of tourism networks
- 4. Strategic positioning and performance of tourism destinations
- Part II. Destination branding
- 5. A movie map conversion study: a case study of Pride & Prejudice
- 6. Music-tourism networks: a study of three festivals in Queensland
- 7. Destination brand licensing
- 8. Destinations as gadgets: co-creating a sportive identity for Voss
- Part III. Destination networks
- 9. Networking approaches for sustainable destination management
- 10. Tourism destinations: a network analysis of the web space
- 11. Exploring stakeholder roles in destination management networks
- Part IV. Vacation decision making and choice
- 12. Influence of women's lifestyles on holiday decisions
- 13. Access and use of e-commerce in the Spanish tourism market
- 14. The formation of destination choice sets: an interpretive approach
- 15. Risk perceptions and risk reduction strategies as determinants of destination choice
- 16. Identification of important service factors in group package tours
- Part V. Consumer experiences and perceptions
- 17. Holiday resort visitor motivations and their relationship with satisfaction
- 18. Building a tourist typology based on motivations for visiting a cultural city
- 19. Effect of complaint management on loyalty versus probability of ending relationship
- Index
