As China goes, so goes the world : how Chinese consumers are transforming everything /

As China goes, so goes the world : how Chinese consumers are transforming everything /

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Bibliographic Details
Author / Creator:	Gerth, Karl, 1966-
Edition:	1st paperback ed.
Imprint:	New York : Hill and Wang ; Godalming : Melia [distributor], 2011.
Description:	vii, 258 p. ; 21 cm.
Language:	English
Subject:	Consumption (Economics) -- China. Consumer behavior -- China. Economic history -- 21st century. Consumer behavior. Consumption (Economics) Economic history. China.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/8561386

Hidden Bibliographic Details
ISBN:	9780809026890 (pbk.) 0809026899 (pbk.)
Notes:	Includes bibliographical references (p. 239-242) and index.
Summary:	Oxford historian Karl Gerth reveals why we should all care about the everyday choices made by ordinary Chinese. Chinese consumers are quickly replacing overspent Americans as the global economic engine, but in so doing they are dramatically reconfiguring the world economy in ways that may be impossible to reverse.

Table of Contents:

Introduction
1. No Going Back?
2. Who Gets What?
3. Made in Taiwan
4. Standardizing Abundance
5. Branding Consumer Consciousness
6. Living in a World of Fakes
7. Extreme Markets
8. Environmental Implications
Conclusion: The Chinese Ink Blot
Notes
Further Readings and Resources
Acknowledgments
Index