|
|
|
|
| LEADER |
00000nam a22000001a 4500 |
| 001 |
8840936 |
| 005 |
20180320112819.4 |
| 006 |
m||||||||d|||||||| |
| 007 |
cr||n||||||||| |
| 008 |
120110s2012 nju o 001 0 eng d |
| 003 |
ICU |
| 020 |
|
|
|a 1118160355 (electronic bk.)
|
| 020 |
|
|
|a 9781118160350 (electronic bk.)
|
| 020 |
|
|
|z 9781118103524 (acid-free paper)
|
| 020 |
|
|
|z 1118103521 (acid-free paper)
|
| 035 |
|
|
|a ybp7238531
|
| 035 |
|
|
|a (OCoLC)769189310
|
| 040 |
|
|
|a NhCcYBP
|c NhCcYBP
|
| 082 |
0 |
4 |
|a 658.8/27
|2 23
|
| 084 |
|
|
|a BUS043000
|2 bisacsh
|
| 090 |
|
|
|a HF5415.1255
|b .M67 2012
|
| 100 |
1 |
|
|a Morgan, John,
|d 1961-
|0 http://id.loc.gov/authorities/names/n2011038085
|1 http://viaf.org/viaf/264508142
|
| 245 |
1 |
0 |
|a Brand against the machine :
|b how to build your brand, cut through the marketing noise, and stand out from the competition /
|c John Morgan.
|
| 260 |
|
|
|a Hoboken, N.J. :
|b John Wiley & Sons,
|c c2012.
|
| 300 |
|
|
|a 1 online resource.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/c
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/cr
|
| 500 |
|
|
|a Description based on print version record.
|
| 500 |
|
|
|a Includes index.
|
| 650 |
|
0 |
|a Branding (Marketing)
|0 http://id.loc.gov/authorities/subjects/sh2007006470
|
| 650 |
|
7 |
|a Brand name products
|2 fast
|0 http://id.worldcat.org/fast/fst00837883
|
| 650 |
|
7 |
|a Branding (Marketing)
|2 fast
|0 http://id.worldcat.org/fast/fst01743755
|
| 776 |
|
|
|c Original
|z 9781118103524
|z 1118103521
|w (DLC) 2011024074
|
| 856 |
4 |
0 |
|u http://ebookcentral.proquest.com/lib/uchicago/detail.action?docID=817385
|y ProQuest Ebook Central
|x 1
|z Licensed for 1 User at a time
|
| 901 |
|
|
|a YBPebook
|
| 903 |
|
|
|a HeVa
|
| 929 |
|
|
|a eresource
|
| 999 |
f |
f |
|i 5980cc4c-e890-599b-a08a-1ec61b9e8316
|s f8ccd275-f2b6-5d7a-89be-4c8afa2e59e6
|
| 928 |
|
|
|t Library of Congress classification
|a HF5415.1255 .M67 2012
|l Online
|c UC-FullText
|n Licensed for 1 User at a time
|u http://ebookcentral.proquest.com/lib/uchicago/detail.action?docID=817385
|z ProQuest Ebook Central
|g ebooks
|e PRIN
|i 8155305
|
