Consuming reality : the commercialization of factual entertainment /

Consuming reality : the commercialization of factual entertainment /

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Bibliographic Details
Author / Creator:	Deery, June.
Edition:	1st ed.
Imprint:	New York : Palgrave Macmillan, 2012.
Description:	vii, 225 p. ; 23 cm.
Language:	English
Subject:	Television advertising. Reality television programs. Reality television programs. Television advertising.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/8853758

Hidden Bibliographic Details
ISBN:	9780230379961 (hardback) 0230379966 (hardback)
Notes:	Includes bibliographical references and index.
Summary:	"Consuming Reality examines TV's response to the increasing pressure to brand content in a post-advertising era. Its comprehensive analysis of the commercial practices found in popular reality programming reveals links to larger trends such as the sentimental dissemination of capitalist and nationalist ideologies, the professionalization of social relationships (including conceptions of self), and the mainstreaming of PR techniques in everyday life. Topics include: reality formats as pseudo-events, participation/interactivity, product placement, donorship, TV-web branding, caring capitalism, commercial nationalism, mediation as consumption, consumption as mediation, making over homes/bodies as properties, consumer identity and pathology, gendered consumption, religion, Disney, and the American Dream"--Provided by publisher.

Table of Contents:

Commercial Participation: Advertising and Beyond
Public Relations
Nation Building
Caring Capitalism
Retail TV
Mixed Blessings
The Body Project