Customer-oriented marketing strategy : theory and practice /
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| Author / Creator: | Dalgic, Tevfik. |
|---|---|
| Imprint: | New York : Business Expert Press, 2013. |
| Description: | xii, 160 p. ; 23 cm. |
| Language: | English |
| Series: | The marketing strategy collection Marketing strategy collection. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/9119894 |
MARC
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| 005 | 20130530103100.0 | ||
| 008 | 121122s2013 nyu 000 0 eng d | ||
| 020 | |a 9781606495209 (pbk.) | ||
| 020 | |a 1606495208 (pbk.) | ||
| 035 | |a (OCoLC)820109750 |z (OCoLC)806016794 | ||
| 040 | |a UKMGB |b eng |c UKMGB |d OCLCO |d BTCTA |d YDXCP |d BWX |d NhCcYBP | ||
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| 245 | 1 | 0 | |a Customer-oriented marketing strategy : |b theory and practice / |c Tevflik Dalgic and Tulay Yeniceri. |
| 260 | |a New York : |b Business Expert Press, |c 2013. | ||
| 263 | |a 201301 | ||
| 300 | |a xii, 160 p. ; |c 23 cm. | ||
| 336 | |a text |b txt |2 rdacontent |0 http://id.loc.gov/vocabulary/contentTypes/txt | ||
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| 490 | 1 | |a The marketing strategy collection | |
| 650 | 0 | |a Customer relations |x Management. |0 http://id.loc.gov/authorities/subjects/sh2007005453 | |
| 650 | 0 | |a Consumer satisfaction. |0 http://id.loc.gov/authorities/subjects/sh85031490 | |
| 650 | 0 | |a Marketing |x Management. |0 http://id.loc.gov/authorities/subjects/sh85081339 | |
| 650 | 7 | |a Consumer satisfaction. |2 fast |0 http://id.worldcat.org/fast/fst00876403 | |
| 650 | 7 | |a Customer relations. |2 fast |0 http://id.worldcat.org/fast/fst00885533 | |
| 650 | 7 | |a Marketing. |2 fast |0 http://id.worldcat.org/fast/fst01010167 | |
| 650 | 7 | |a Marketing |x Management. |2 fast |0 http://id.worldcat.org/fast/fst01010209 | |
| 650 | 7 | |a Relationship marketing. |2 fast |0 http://id.worldcat.org/fast/fst01093590 | |
| 700 | 1 | |a Yeniceri, Tulay. |0 http://id.loc.gov/authorities/names/no2014009172 |1 http://viaf.org/viaf/307454399 | |
| 830 | 0 | |a Marketing strategy collection. |0 http://id.loc.gov/authorities/names/no2010026961 | |
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| 927 | |t Library of Congress classification |a HF5415.5 .D35 2013 |l JRL |c JRL-Gen |e CONE |b 108266952 |i 9168384 | ||
