Social media marketing in BRIC countries : examining case studies of BMW, Adidas and Nivea /
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| Author / Creator: | Trost, Elena, author. |
|---|---|
| Imprint: | Zürich : Lit, c2013. |
| Description: | ix, 126 p. : ill. ; 21 cm. |
| Language: | English |
| Series: | Internet economics ; 6 Internet economics (Series) ; v. 6. |
| Subject: | |
| Format: | Print Book |
| URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/9965181 |
MARC
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| 008 | 130902s2013 sz 000 0 eng d | ||
| 020 | |a 9783643902641 (pbk.) | ||
| 020 | |a 3643902646 (pbk.) | ||
| 035 | |a (OCoLC)858313391 |z (OCoLC)810318438 | ||
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| 090 | |a HF5415.1265 |b .T76 2013 | ||
| 100 | 1 | |a Trost, Elena, |e author. |0 http://id.loc.gov/authorities/names/no2014117265 |1 http://viaf.org/viaf/310631574 | |
| 245 | 1 | 0 | |a Social media marketing in BRIC countries : |b examining case studies of BMW, Adidas and Nivea / |c Elena Trost. |
| 264 | 1 | |a Zürich : |b Lit, |c c2013. | |
| 300 | |a ix, 126 p. : |b ill. ; |c 21 cm. | ||
| 336 | |a text |2 rdacontent |0 http://id.loc.gov/vocabulary/contentTypes/txt | ||
| 337 | |a unmediated |2 rdamedia |0 http://id.loc.gov/vocabulary/mediaTypes/n | ||
| 338 | |a volume |2 rdacarrier |0 http://id.loc.gov/vocabulary/carriers/nc | ||
| 490 | 1 | |a Internet economics ; |v 6 | |
| 830 | 0 | |a Internet economics (Series) ; |v v. 6. | |
| 610 | 2 | 0 | |a Bayerische Motoren Werke. |0 http://id.loc.gov/authorities/names/n81052383 |
| 610 | 2 | 0 | |a Adidas AG. |
| 610 | 2 | 7 | |a Adidas AG. |2 fast |0 http://id.worldcat.org/fast/fst00762443 |0 http://id.worldcat.org/fast/762444 |
| 610 | 2 | 7 | |a Bayerische Motoren Werke. |2 fast |0 http://id.worldcat.org/fast/fst00556650 |0 http://id.worldcat.org/fast/824888 |
| 610 | 2 | 7 | |a Beiersdorf AG. |2 fast |0 http://id.worldcat.org/fast/fst01976544 |0 http://id.worldcat.org/fast/1976544 |
| 650 | 0 | |a Internet marketing |z BRIC countries. | |
| 650 | 0 | |a Corporations, German |z BRIC countries. | |
| 650 | 0 | |a Social media |x Economic aspects |z BRIC countries. | |
| 650 | 7 | |a Corporations, German. |2 fast |0 http://id.worldcat.org/fast/fst00880065 | |
| 650 | 7 | |a Internet marketing. |2 fast |0 http://id.worldcat.org/fast/fst00977272 | |
| 650 | 7 | |a Social media |x Economic aspects. |2 fast |0 http://id.worldcat.org/fast/fst01767769 | |
| 651 | 7 | |a BRIC countries. |2 fast |0 http://id.worldcat.org/fast/fst01896747 | |
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| 927 | |t Library of Congress classification |a HF5415.1265 .T76 2013 |l JRL |c JRL-Gen |e cone |b 109194679 |i 9279035 | ||
